BURKE, INC. IS PLEASED TO ANNOUNCE THAT JAMIE BAKER-PREWITT HAS BEEN APPOINTED TO THE NEWLY CREATED ROLE OF CHIEF RESEARCH OFFICER (CRO).
In this position, Dr. Baker-Prewitt will be focused on enhancing and developing new products and services to better meet and anticipate the dynamic needs of the marketplace.
“We are thrilled for Jamie to be pioneering this new role of Chief Research Officer,” said Diane Surette, President & CEO. “Over the years, Jamie has been instrumental in supporting the firm’s legacy of quality and expanding Burke’s offerings, and this role will allow her to pursue those passions in an accelerated manner. Through agile experimentation and rigorous R&D, we are excited to continue evolving our portfolio under her leadership, in order to better empower our clients to make effective decisions at today’s rapid pace of business.”
As CRO, Dr. Baker-Prewitt will lead the development of a new range of solutions designed to add unmatched value to Burke’s diverse range of clients. The offerings will include a sophisticated system leveraging machine learning to accelerate insight generation from a variety of sources and agile solutions to expedite insight delivery with the latest end-to-end research technology.
Dr. Baker-Prewitt most recently served as SVP, Director of Decision Sciences, leading the firm’s analytical function and directing key research and development initiatives. Dr. Baker-Prewitt has a PhD in social psychology and has been with the firm since 1992.