Every day, consumers are being placed more squarely in the driver’s seat in terms of managing their own healthcare and its associated costs. For healthcare products and services, this means more access for the consumer to healthcare products and services in the retail sector. Manufacturers, distributors and providers who have not traditionally needed to function in this space are taking note of this and are scrambling to find new ways to serve the “new retail consumer”. This is an area where Burke shines.
Oftentimes, the manufacturer/distributor/provider is not well versed in terms like “shopper insights” or “consumer habits and practices.” With nearly a third of our annual revenues derived from the consumer packaged goods/retail space, we are uniquely aligned to help our Healthcare clients navigate the brave new world of retail healthcare.